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Three pillars of differentiation

Concha y Toro has a leading position in the wine industry. It is a truly global wine player with productive operations in Chile, Argentina and the US.  

Concha y Toro's Three Pillars

With sales in 145 countries and 11 distribution subsidiaries, the company started creating fully owned distribution sales offices in 2001 in the UK.  More than ten years later, we continue to work to be closer to our consumers.

Key facts

  • 4th largest wine company by volume with sales of US$ 1 billion and 33.2 million cases in 2014
  • 2nd largest in terms of own vineyards planted
  • Strong recognitions for the brand and company as the World’s Most Powerful Wine Brand

And recently: International Drinks Company of the Year, nominated by The Drinks Business.

Our pillars of Excellence, Sustainability and Innovation

We have been working for several years now around three pillars of differentiation, which summarise Concha y Toro's commitment to Excellence, Sustainability and Innovation.

Watch the short video:

Excellence in Production

  • Concha y Toro is the most vertically integrated wine company in the industry
  • International quality standards in our plants and cellars guarantee food safety, legality and quality of its products. HACCP, IFS Food, BRC & Food Defense
  • Audits and verification systems, allied to solid management and continuous improvement tools
  • Traceability (in the form of Lot codes) provides us with every product’s history, from its origin up to its final destination or customer

Sustainability strategy

  • A balanced approach to economic growth, a commitment to people and society and environmental respect
  • The sustainability strategy is embedded in the business model
  • It gives a long-term perspective and projection of the various initiatives, defining clear and measurable objectives over time
  • Our Sustainability strategy is explained in detail

Centre for Research and Innovation

Concha y Toro's Centre for Research and Innovation, (CRI), formally opened in 2014 in the Maule Valley near Talca, provides for cutting-edge wine research at the service of the industry.

Its objective is to promote technological development, applied research and knowledge transfer, in order to make Concha y Toro and Chile's wine industry overall more competitive.

It comprises the following elements:

  • Experimental Wine Cellar: Industrial-scale experimental enological equipment. 
  • Agricultural and Enological Laboratory:  Analytical equipment  including greater capacity in chemical, molecular biology and sensory areas. 
  • Nursery:  Annual production of 2 million plants. 

The Centre has forged strategic Partnerships with Mercier Groupe of France  and UC Davis in California.