Concha y Toro UK News

Read about Concha y Toro UK, our wine brands, people and achievements

< Back to all news

Trivento now a Top 20 Wine Brand as "Real Life Bold Discoveries" campaign builds awareness

Tue 20 Aug 2019

Trivento now a Top 20 Wine Brand as "Real Life Bold Discoveries" campaign builds awareness

Trivento, the UK’s best-selling Argentinean brand, has become a Top 20 Wine brand for the first time, according to Nielsen data just released.

Trivento is the UK’s No 1 Argentinean brand, and Trivento Reserve the UK’s top selling Malbec. With Malbec now the UK’s third most popular red grape variety, sales show no sign of slowing. Trivento sold over 540,000 9 ltr cases in the UK over the past 52 weeks and the latest 12 weeks shows over 80% growth versus the same period in 2018.

Trivento’s success is due in part to a successful partnership with Discovery Channel which started in May 2018. Trivento has featured in a series of brand idents across Discovery’s documentary channels.

The brand also has a major online campaign in progress, where the public have sent in their own ‘Bold Discoveries’ to TriventoBoldDiscoveries.com; from the 847 entries received, 3 finalists have been chosen. A winner, to be chosen by public vote, will have their own ‘Bold Discovery’ immortalised in their own short film, and will also win a trip to visit Argentina, home of Trivento.

Source: Nielsen, Total Market, 52w to 13.7.19

@CYT_UK
A great recommendation for Diablo Dark Red by @midweekwines "...has skilfully integrated blackcurrant and raspberry fruit, good acidity, firm tannin and complex depth " https://t.co/tF0aHv7gT1 https://t.co/UNo9MX83Lf

by CyT 13th November 2019

News
Concha y Toro UK wins 'Convenience Wine Supplier of the Year'

by CyT 11th November 2019

@CYT_UK
RT @AsianTrader: Congratulations to @cyt_uk, winners of the Convenience Wine Suppliers of the Year 2019, sponsored by @HTDrinks #ATAWARDS…

by CyT 8th November 2019

@CYT_UK
Two amazing Brand Manager opportunities have just been announced @CyT_UK ; If you're a marketing star and want to join one of the UK's most dynamic wine companies, please check out our website https://t.co/4h69W6eyKP

by CyT 30th October 2019

News
Trivento launches 'Merry Malbec' Christmas label

by CyT 30th October 2019

@CYT_UK
Merry Malbec everyone - @TriventoUK launch festive label https://t.co/CuEyMropXf (via @HarpersWine)

by CyT 30th October 2019

@CYT_UK
Those seeking Hallowe'en treats - look no further. @SusyAtkins features @DiabloWine in her @Telegraph choices - "a sweetly ripe, rounded red, packed with plum jam and cassis flavours" https://t.co/UyPOkFN0XG

by CyT 28th October 2019

@CYT_UK
The winner of @TriventoUK 's Real Life Bold Discoveries competition will soon appear in the brand's latest ad campaign https://t.co/hqWTswbX1q via @AsianTrader

by CyT 25th October 2019

@CYT_UK
Here's @ConoSurWines Chief Winemaker Matias on the best sites for Pinot Noir in Chile, via @teamdb https://t.co/n55h7cnMj1 https://t.co/BXJ817cQPv

by CyT 16th October 2019

News
Trivento competition winner to feature on TV idents

by CyT 14th October 2019

@CYT_UK
Good recommendation from @PlanetVictoria @Telegraph for @ConoSurWines "remarkably serious" Reserva Especial Riesling, "with flavours of lime zest and lime cordial" https://t.co/vEtCYvV4Ff https://t.co/QxbbMsGptv

by CyT 7th October 2019

@CYT_UK

A great occasion tasting all 31 vintages (1987-2017) of Don Melchor Cabernet Sauvignon with @JancisRobinson and winemaker Enrique Tirado @portland113 on Friday. The latest (2017) vintage is an exciting prospect indeed! https://t.co/8mKeGKXk5r

by CyT 7th October 2019

@CYT_UK
RT @richardsiddle: Why UK wine industry is taking direct action to fight duty increase. My analysis on @TheBuyer11 why likes of @CyT_UK #Tr…

by CyT 30th September 2019

News
Three Concha y Toro wines feature in The Times

by CyT 23rd September 2019

@CYT_UK
No less than three Concha y Toro brands feature in Jane MacQuitty's Top Five Off Licence brands @thetimes https://t.co/lYbkrA9kBn https://t.co/2PW84Ve1Qk

by CyT 23rd September 2019

@CYT_UK
Check out @jollyolly 's reccos from Chile this week, including the "mellow magic" of @ConoSurWines Bicicleta Viognier https://t.co/rfvnCNt8Fs https://t.co/xL9prJLi6J

by CyT 16th September 2019